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Myntra ropes in Shah Rukh Khan as brand ambassador for 'Trend IRL' campaign

By Economic Times - 5 months ago
Myntra has unveiled Bollywood superstar Shah Rukh Khan as its new brand ambassador for the ‘Trend IRL’ (Trend in Real Life) campaign. Known as the 'Baadshah of Bollywood,' Khan will lead this initiative to position Myntra as the top destination for discovering and staying ahead of fashion trends. The campaign, featuring Khan in stylish outfits in everyday settings, underscores Myntra’s mission to democratize fashion and inspire unique style expressions.

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