Festive sales end with a bang, after Rs 1 lakh crore of clicks

Consumer demand for top luxury brands was a highlight of this season. “Demand for premium large appliances grew by 30% over last year, while the fashion and beauty premium portfolio saw an over 400% spike vs business-as-usual (BAU) in categories like watches, fragrance, K-beauty, jewellery, handbags, sportswear, luggage, and kids-wear,” Amazon said in a statement.
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