Will use AI tools to tackle growing instances of spam on WhatsApp: Meta’s Nikila Srinivasan

“From WhatsApp’s perspective, a core principle we follow is that anything has to be reliable and private. Anything that invades our privacy does not have any space on the platform. Our expectation from the businesses is that they have explicit permission before they reach out (to users),” Nikila Srinivasan, the company’s vice president of business messaging, told ET.
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