Tech giants expanded India's video revenues to $8.8 billion in 2023: report

In a report from Media Partners Asia, tech giants like YouTube, Meta, Netflix, and Amazon have significantly expanded India's video revenues. In addition, India's pay-TV market faces value risk as it transitions to connected TV, necessitating consolidation through M&A for industry incumbents to achieve scale, profitability, and competitiveness.
Read The Rest at :