PEPSI-Cola Products Philippines Inc. (PCPPI), the exclusive manufacturer and distributor of PepsiCo beverages nationwide, proudly announces the renewal of its strategic partnership with Max's Group Inc. (MGI), the largest casual dining restaurant group in the Philippines.

This reaffirmed alliance underscores both PCPPI and MGI's commitment to enhance dining experiences across the nation.

Lyndon Cuadra, chief commercial officer of PCPPI, says: "Under the agreement, MGI's restaurants will feature PCPPI products until 2025, reinforcing our 22-year partnership. This renewal ensures that MGI's patrons can continue to enjoy their favorite meals, complemented by our refreshing PCPPI drinks."

Over the next 2 years, well-loved PCPPI brands such as Pepsi, 7-Up, Mountain Dew, Mug, Lipton Iced Tea, Tropicana and Premier will be served at MGI destinations such as Max's Restaurant; New York-style pizza restaurant Yellow Cab Pizza Co.; popular doughnut shop Krispy Kreme; and the all-day dining favorite, Pancake House.

Robert Ramon Trota, president and chief executive officer of MGI, emphasizes the significance of the enduring collaboration, stating: "For over 2 decades, MGI and PCPPI have worked together to provide delightful dining experiences to our customers. Central to the partnership's success is our shared commitment to offer diverse dining options, catering both to our loyal customers and the evolving tastes of the younger generation."

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