60% Instagram Followers Are Fake For 66% Indian Influencers: Rs 1800 Crore Influencers Marketing Industry Is Shocked

India’s booming influencer marketing sector, valued at over Rs 1,800 crore, faces a significant setback due to the prevalence of fake follower fraud. Legitimate creators are grappling with the consequences of this fraudulent activity, as they strive to expand their reach and capture the attention of brands in a fiercely competitive market. Alarming Statistics: The […]

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