MediaTek chips away at Qualcomm's market share, now largest in India

MediaTek has overtaken Qualcomm in India's sub-₹30,000 5G smartphone market, holding a 64% share in the first half of 2024. Qualcomm's focus on premium devices contributed to its decline in this segment. MediaTek leads due to competitive pricing and partnerships with Chinese OEMs. Qualcomm still dominates the premium segment.
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