Biggest online sales fail to boost demand in first two days; marketers eye Navratri rebound

The first two days of the largest online discount sales this year did not see a significant demand spike. Smartphone sales dropped by 2-3 per cent, and sales of televisions, refrigerators, and washing machines remained flat. Some brands are increasing discounts to boost sales as Navratri approaches and salaries are disbursed.
Read The Rest at :