Bikanervala Foods not to hike prices of sweets amid rise in cost of milk

Bikanervala Foods Ltd has decided not to raise prices of sweets, instead opting to absorb the increased milk rates from suppliers Amul and Mother Dairy. The suppliers raised liquid milk prices by Rs 2 per litre, impacting consumers and small sweet shops. Director Manish Aggarwal stated the company will bear the higher milk costs for now but may adjust prices in the future to balance consumer sensitivity and competition.
Read The Rest at :