Disney Star reworks ad rates for T20 World Cup

On TV, the broadcaster is seeking ad rates of over Rs 6.2 lakh per 10-second spot from sponsors and Rs 6.4 lakh per 10-second spot from spot buyers. For just India and playoff matches, the 10-second rate goes up to Rs 35 lakh and Rs 18 lakh on mobile and CTV, respectively. Read The Rest at :