Wearable market growth expected to slow in 2024 amidst plateauing innovation and inventory pile-up

The wearable market is anticipated to witness its slowest growth in 2024 since its inception in 2020, with market analysts predicting a single-digit growth rate following a significant 34% year-on-year increase in 2023 to a record 134.2 million units. Factors contributing to this slower growth include a plateauing pace of innovation, inventory accumulation, and a decline in average selling prices (ASP) despite a 15.4% decrease in ASP.
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