PVR-INOX secures strategic partnership with Khushi Advertising to drive cinema advertising in South India

PVR-INOX and Khushi Advertising have solidified a five-year partnership for FY25, appointing Khushi as the exclusive ad-sales affiliate for the South Indian market. This alliance aims to bolster PVR-INOX’s market share and revive ad-sales revenues post-Covid by leveraging the growing prominence of South Indian cinema.
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