Skincare enthusiasts in the Philippines have reason to celebrate as Dr. Jart+, a leading name in Korean beauty, makes its debut in the country.

Renowned for its pioneering role in the K-beauty industry — including the creation of one of the first BB creams — Dr. Jart+ has become a favorite among beauty buffs worldwide.

The brand was founded in Seoul in 2005 by architect Leeo (Chin Wook) Lee, who encountered a makeup-like blemish balm available exclusively in dermatology clinics. Inspired by its dual functionality, he partnered with laboratories to develop a product that combined effective skincare with the coverage of foundation, resulting in the birth of Dr. Jart+.

Redness and sensitivity are near the top of the list of skin concerns for Filipinos, and there are a lot of reasons. Pollution, environmental stressors, heat, sun, acne, irritation — name it, the Philippines has it.

Enter Cicapair, the perfect range to help Filipinos soothe and calm their sensitive skin. Each Dr. Jart+ product has been designed to treat everyday complexion concerns with a blend of skin-balancing and ultra-healing formulas.

The products use tiger grass from Asian wetlands and other lab-tested cica skincare ingredients.

Tiger Grass Color Correcting Treatment SPF 30 is a cica skincare bestseller that corrects redness and helps protect skin from environmental aggressors like the sun's rays and pollution.

The foaming cleanser, on the other hand, gently purifies and calms sensitive skin with its soothing formula of tiger grass (centella asiatica) and herbs.

Meanwhile, Cicapair Intensive Soothing Repair Gel Cream is a lightweight yet deeply hydrating gel-cream that targets redness and sensitivity.

Dr. Jart+ also has products for other issues — from dehydration, uneven skin tone, fine lines, to wrinkles, and more.

One of these is the Ceramidin collection with Ceramides and Panthenol + Glycerin which helps strengthen the skin barrier making it look and feel healthy, hydrated, glowing and full of bounce.

The Vital Hydra Solution collection with Hyaluronic Acid + Pentavitin instantly hydrates, plumps, and boosts skin's glow. Lastly, Dr. Jart+'s Every Sun Day Sunscreen collection protects the skin from harmful UV rays while providing skincare benefits.

Dr.Jart+ is exclusively available at Watsons and Look At Me stores nationwide, watsons.com.ph and Watsons official stores on Shopee and Lazada.