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M&M targets 'lifestyle buyers' for EV growth

By Economic Times - 19 hours ago
The Mumbai-based automaker on Tuesday made its first full-fledged foray into India's nascent EV market with the introduction of two pure electric models. These are the first two "born electric" models based on the company's latest INGLO vehicle architecture. M&M plans to launch three to five more models based on the same vehicle architecture over the next few years.

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