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Almost all our advertisers in India using products powered by AI: Meta Exec Nicola Mendelsohn

By Economic Times - 2 weeks ago
Meta AI is experiencing significant growth in India, with high engagement across Facebook, Instagram, and WhatsApp. Vice President Nicola Mendelsohn highlights the innovative use of AI in these platforms, particularly with Reels and WhatsApp's business applications. India leads in adopting Meta's large language model, LLaMA, and businesses are seeing substantial returns on AI-powered advertising investments.

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