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Allied Blenders partners Ranveer Singh to start new venture in premium segment

By Economic Times - 3 months ago
Allied Blenders and Distillers has teamed up with Bollywood star Ranveer Singh to launch a new venture focused on premium brands. The initiative aims to cater to the growing demand for luxury spirits in India, leveraging ABDL's sales and manufacturing networks and collaborating with Indian start-ups and international brands.

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