A campaign by Jindal Steel & Power, titled 'The Steel of India,' won a silver and a bronze at the Cannes Lions International Festival of Creativity on June 18, sparking a controversy over creative credits. Wieden+Kennedy India claimed that they were unfairly excluded from credits despite their involvement in the campaign's creative ideation. The dispute began when W+K India approached the Delhi High Court in March 2024, alleging that JSP's campaign closely resembled their original concept presented to the company.
Disclaimer : Mymoneytimes implements extreme caution and care in collecting data before publication. Mymoneytimes does not liable for the adequacy, accuracy or completeness of any given information. Hence we are not liable for any kind of direct or indirect loss caused by the use of such information.