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Virat Kohli and Accel-backed WROGN gets Rs 125 crore from Aditya Birla's TMRW

By Economic Times - 3 months ago
TMRW House of Brands, a venture of Aditya Birla Group, has invested Rs 125 crore in WROGN, a youth brand in casual wear founded by Anjana and Vikram Reddy in 2014. The investment adds another leading fashion brand to TMRW's portfolio, enhancing WROGN's growth trajectory in the competitive fashion industry.

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