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Vodafone Idea may find it tough to raise tariffs after polls, say analysts

By Economic Times - 4 months ago
Vodafone Idea plans to raise ARPU through tariff hikes post-election, but faces resistance from price-sensitive customers. BofA survey shows 42% of Vi users reluctant to accept higher prices. CEO aims at increasing rates for heavy data users. Vi seeks to upgrade 2G to 4G, double Ebitda by 2025. Vi secures funds for 4G expansion and potential 5G rollout.

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