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India key to Apple's not-so-secret sauce

By Economic Times - 4 months ago
India's smartphone market, dominated by affordable Chinese brands, saw robust revenue growth for Apple, with the company's revenue in the December quarter hitting a record, driven by iPhones and increasing adoption by enterprises. Apple also achieved revenue records in other emerging markets like Indonesia, Saudi Arabia, and Chile. In India, Apple's revenue grew strongly in double digits and reached a quarter revenue record.

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